Relatioship with smart phones; Mass communication Essay

Relatioship with advanced mobile phones; Mass correspondence - Essay Example Moreover, it can do a large portion of the things a PC can do, for example, perusing the web; one can get to long range informal communication destinations like Facebook and Tweeter, download music and even sit in front of the TV (Kroski 2008, p.18). They are likewise used to decide to what social class an individual has a place †the better and the later one’s iPhone is, the higher this person’s social class is, in people’s judgment. In spite of their points of interest, iPhones have contrarily added to physical social association and made reliance and undesirable fixation in clients, which seems to predict the decrease of some of humanities’ fundamental abilities, for example, hand printing. On account of iPhones, individuals can speak with others without being genuinely present, and this has prompted them consigning the significance of up close and personal discussion in relational correspondence. This regularly happens when somebody has awful news to convey and may select to abstain from sharing it up close and personal, so he/she doesn't need to manage another person’s responses. In this way, individuals with correspondence fears and the individuals who are apprehensive during discussions will discover comfort in the utilization of iPhones, may never conquer them, and might be effectively falling into web habit (Shepherd and Edelmann 2001, p. 520). Subsequently, correspondence is hindered in that except if one is utilizing video conferencing, which isn't normal, one can't get quick nonverbal input, and this makes correspondence deficient. Lamentably, this likewise makes lying simpler since the beneficiary of the data isn't conscious of the signals that will per mit him/her to identify duplicity. Thinking about the utilization of messages and messages in correspondence, our composing abilities will continue breaking down, particularly with innovation, for example, iPads being acquainted with small kids in school. Most of young people, particularly in created nations, once in a while utilize a pen since they can send a book or email, which one can type on their iPhones. What's more, there is

Enlightenment from The Tao Te Ching Essay -- Tao Te Ching Essays

Illumination from The Tao Te Ching The Tao Te Ching can be useful to all, and its perusing might be edifying. Perusing the Tao can give a lot of knowledge on the difficulties and threats that people must face in this world, how an individual should carry on with his life, the risks of an incredible ruler, how the state should control, how residents should serve the state, and the messages or forewarnings for us today. Humankind tends to act naturally cognizant, avaricious, and materialistic, and mankind's history demonstrates this to be the situation in all social orders. Indeed, even in China they experience the ill effects of the narrow minded parts of people. The Tao states on page 9, â€Å"Chase after cash and security/and your heart will never unclench.† It is normal for individuals to need things, however the Tao is stating that the pursuing cash is the threat. In our general public this materialistic mentality is clear, for when individuals purchase costly things they can't bear, they promptly state, â€Å"Charge it!† If the Tao was composed today it would peruse, â€Å"Credit cards are for the individuals who pursue cash/their wallets will never be s...

Iron Crowned Chapter 26 Free Essays

â€Å"So, let me ensure I’m following this correctly.† I moaned and moved on the bed, realizing Dorian was rehashing this discussion generally in light of the fact that he loved seeing my inconvenience. â€Å"Your ‘technology’ can let you know you’re having a kid and a young lady, when they’re due, and permit you to hear their heartbeats,† he proceeded. We will compose a custom exposition test on Iron Crowned Chapter 26 or on the other hand any comparable point just for you Request Now â€Å"But some medication mysteriously completely checked the other one you take to forestall pregnancy.† â€Å"Took,† I mumbled. â€Å"Seeing as it’s sort of inconsequential now.† Dorian reclined in an extravagant rocker, face communicating excessively sensational considering. Subsequent to blacking out, I’d been given a visitor room befitting my status, a great sign since â€Å"hospitality† basically implied security and not the slightest bit identified with one’s housing. It wasn’t very as pleasant as Dorian’s room, obviously, yet the sleeping cushion was thick and soft, and the green velvet overhang composed with the substantial brocaded sheet material. As wiped out as I’d felt, I sincerely would have been substance to twist up on the floor some place. I’d been wakeful for about an hour now, alone in the huge room put something aside for Dorian. â€Å"What a fascinatingly odd turn of events,† he considered, stroking his jaw. â€Å"If you thought the Iron Crown frightened individuals, simply hold up until this news spreads. Which, obviously, it as of now has.† I hung a hand over my temple. â€Å"Isn’t it awful enough that I’m conveying a world-overcoming prediction youngster? Why all the political fallout?† â€Å"Because you’re conveying a world-vanquishing prescience child,† he reacted. â€Å"It’s the sort of thing individuals will in general have solid emotions about.† â€Å"I thought nearly everybody needed to overcome the human world.† â€Å"Most,† he concurred. â€Å"But not all. Particularly the individuals who †in the wake of watching your record up to this point †might fear you’ll vanquish this world first.† I turned over to my side, giving me a superior perspective on him. Since the previous scene, Dorian had veiled whatever individual sentiments he had about my pregnancy, exchanging into tricky ruler mode. â€Å"But not you,† I said. â€Å"You’ve consistently been agreeable to this †satisfying the prophecy.† â€Å"I’ve never made a mystery of that,† he concurred. â€Å"From the second we met.† That was valid, at any rate. He’d sat on that craving while we were included, yet I’d consistently realized it snuck. â€Å"You’ve simply stayed quiet instead,† I exclaimed. He didn’t answer me immediately, yet those green-gold eyes gauged me mindfully. â€Å"Yes. Truly, I have. Insider facts I now regret.† That hushed me for a few minutes. I hadn’t anticipated any sort of statement of regret. Something in me relaxed toward him. â€Å"Really?† â€Å"If I hadn’t bamboozled you about the Iron Crown,† he clarified, â€Å"we would in any case be together.† I could just gaze. The bit of me that had loved constantly him likely raised its head. It was difficult to accept he was here admitting his emotions, conceding that what we’d had been a higher priority than his conspiring. It gave me another understanding into him, one that surprised †¦ yet satisfied me. â€Å"And if we’d stayed together,† he proceeded, â€Å"I would have been the fortunate recipient of this restorative slip.† So much for new understanding. I moaned and dismissed. â€Å"Of course. Obviously that’s the genuine wellspring of your lament. You don’t get the chance to lead the revolution.† I heard him get up and sit on the bed close to me. A couple of moments later, he really had the boldness to rests. I squirmed over to make room. â€Å"It’s more than revolution,† he said. â€Å"I additionally disclosed to you the first occasion when we met that I’d have a youngster with you, paying little heed to any prophecy.† â€Å"I’m not persuaded that the ‘with me’ part was so relevant.† Dorian contacted my cheek and turned my face toward his. â€Å"Do you truly accept that? Do you truly accept my affections for you were little to such an extent that your being the mother of my youngster wouldn’t have meant everything to me?† I began to snarkily address him with universes, yet it appeared to be unimportant. â€Å"I don’t comprehend what I believe,† I said sincerely. â€Å"I don’t even know whether I have the vitality or inspiration to examine our relationship when I have this going on.† I laid my hand on my stomach. Dorian’s eyes followed that movement, totally enraptured. â€Å"Despite your absurd fathering decisions, this †¦Ã¢â‚¬  He came to toward my stomach too, at that point pulled back. â€Å"This is a marvel. This is a prescience satisfied. This is life. Also, truly, Kiyo is not, at this point significant. He’s surrendered any cases to these youngsters. They are yours and yours alone now.† My fingers fixed on my stomach, not horrendously, yet more in a possessive kind of way. My look became unfocused. â€Å"I still can’t accept that. I can’t accept that he’d excuse his own kids so without any problem. That he’d excuse me so effectively †¦Ã¢â‚¬  â€Å"I question it was simple. You aren’t that simple to get over.† A little note of sharpness there. â€Å"But his resistance to the prescience was excessively incredible. Similarly as my help is sufficiently extraordinary to take you in †regardless of your treachery †and set out in the franticness to come.† Disloyalty? I began to disclose to him he was the last one who ought to blame anybody for that †however kept down. â€Å"Will individuals think you’re insane to do it?† â€Å"Hardly,† he grunted. â€Å"Most will think they’re my kids at any rate, incidentally enough.† No one aside from Jasmine had heard my concise paternity trade with Dorian in the lobby. I glared. â€Å"I think some of the time Kiyo does too.† â€Å"They can be.† My first response was this was a type of joke of his, however all silliness had vanished from his face. â€Å"I don’t think you completely comprehend genetics.† â€Å"I comprehend that child rearing is something beyond blood,† he stated, still dangerous sincere. â€Å"And as I stated: he’s surrendered any cases. You are in charge, and on the off chance that even he and others question the children’s parentage, at that point that would be preferable. Basically pronounce me the dad. Have it recorded, and by our laws, the youngsters will be dig for all aims and purposes.† Something about that set off my alerts. â€Å"What do you mean ‘intents and purposes’?† He shrugged †a piece too coolly. â€Å"Titles. Renown. Insurance. Legacy †if either is sufficiently able to hold my realm. Which, as indicated by the prescience, your child ought to be.† â€Å"I don’t know,† I said. There may be some wellbeing advantages to this kind of upper class â€Å"adoption,† yet I had an inclination that Dorian wasn’t revealing to me every one of them †especially things that profited only him. He was as yet angry with me. He didn’t like Kiyo. There was no explanation that I could see for this. â€Å"I need to consider it.† â€Å"Think fast,† Dorian said. â€Å"Things will be moving soon, especially once we get you back to your own lands.† â€Å"Why?† I inquired. â€Å"Why would you need to guarantee somebody else’s kids? That is to say, I get your needing to see the prediction work out as expected, however you don’t need to take that extra step.† â€Å"Maybe somebody else’s kids are better than no youngsters at all,† he said. It was another odd articulation from him, an astounding one. Both philosophical and contacting. However, I despite everything accepted there was a double dealing here. This wasn’t out of adoration for me. Not any longer. His hand advanced toward my stomach again and he didn’t pull it away this time, however he made a point to avoid my hand. â€Å"Let me ask you a question,† he said when I made no reaction. â€Å"Why did you decide to keep these kids? Do you dread the unholy technique your kin use to end life? Were you unfit to live with your daughter’s blood on your hands?† My psyche rewound back to that day at the doctor’s. That day? For hell's sake. It had just been before today. So much had occurred from that point forward that weeks may have passed by. My horrendous difficulty with Kiyo had obscured the recollections, yet now, the ultrasound returned to me, the sights and sounds as genuine and distinctive just as I were encountering them once more. â€Å"I heard their heartbeats,† I said finally. â€Å"And I saw them.† Well, sort of. Those foggy spots still didn’t look like a lot to me, yet the fact of the matter was insignificant. â€Å"And when I did †¦Ã¢â‚¬  I grabbed to clarify my sentiments. â€Å"I just †¦ I simply needed them. Them two. None of the rest mattered.† A moderate, weird grin spread across Dorian’s face. â€Å"That,† he pronounced, â€Å"is the most upper class thing I’ve ever heard you say.† Typically, I would have derided him for utilizing â€Å"gentry† as opposed to â€Å"shining ones.† It was a slip he here and there made around me. His words’ content, notwithstanding, was of more significance. â€Å"That’s ridiculous.† â€Å"Not so. People overthink things. They discard life carelessly. Truly, after this time, I was starting to think you were more human than sparkling one.† â€Å"I hate to let you know, however I am,† I said. Dorian made himself progressively agreeable, and the hand on my stomach moved so his arm lay over me, alm

Engineering Experiment on Friction free essay sample

This paper tests the co-productive of erosion and how it contrasts when weight and surface sort are changed. The accompanying paper means to discover the power required to move squares of various loads across various surfaces, consequently finding an incentive for contact and contrasting the outcomes and that of a course book and recording any distinctions. The end found in this paper is that contact is legitimately corresponding to the weight power applied and is estimated regarding the coefficient of rubbing, spoke to by the Greek letter mu (m). The coefficient of rubbing is the proportion of the frictional power present and the ordinary response to the mating surfaces and is spoken to as, m = Ff Rn Rn = Normal response, weight power Fn = Frictional power However, may likewise be turned out by isolating the power required in Kg by the heaviness of the item. Eg the power required to move a 25Kg item is 5Kg so to work out the coefficient of the article we would isolate 5 by 25 to give a coefficient of 0. We will compose a custom article test on Designing Experiment on Friction or on the other hand any comparative point explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page 2. As a result of this the surface region of the square is autonomous to that of the coefficient and isn't required while deciding an incentive for rubbing. The coefficient of wood against wood is 0.35 giving a generally low an incentive for contact while elastic against concrete is 0.8 significance it is difficult to slide elastic on concrete. The coefficient can be extraordinarily diminished if a grease or something to that affect is applied in the middle of the surfaces as it frames a layer forestalling the knocks on the surfaces scouring together creation it simpler to slide the articles past one another.

Im Graduating Early [NOT CLICKBAIT]

Im Graduating Early [NOT CLICKBAIT] MIT is going through changes right now in addition to the new phase of the CUP first-year experiment. Here are two that actually affect me. Graduating Early We are within throwing distance of Commencement 2019, in which most of the people who got here in September 2015 will be graduating. The occasion is scheduled for June 7, as it is traditional for MIT commencement to occur around the first week of June. The 18s graduated on June 8, the 17s graduated on June 9, the 16s graduated on June 3, the 15s graduated on June 5, the 14s graduated on June 6, and the 13s graduated on June 7, and the 12s graduated on June 8. The late commencement date is pretty cool for a few reasons: IAP feels longer since we dont have to register for spring semester until the first week of February, we get a 4-day weekend for Patriots Day, and all the other schools in the area Commence earlier so that your interaction with Harvard parents in public spaces is minimized. However, graduating on June 8 means you have to move out of the dorm on June 9, and into somewhere that lets you sign a lease starting in the middle of a month? Or maybe you live off campus, and the place youre in wants you to pay a whole months rent when you only need it for another week.  And maybe you were planning on doing an internship or starting a job immediately after graduating (such is society), but those are also the kinds of things that tend to kick off around the first of the month. The howevers here (which all are more legitimate points than I dont want to have to stand in line at Flour with Remington J. Halliburton V and Alexander Q. Raytheon III01 These are jokes made in the spirit of playful rivalry! Please dont blacklist me Mr. Corporation! I need a job! ) have led to the generally favorable administrative decision02 This feels like an oxymoron at this point to move commencement to the week of Memorial Day, which is the last Monday of May. And so I will graduate with the other 20s on May 29, the 21s will graduate on May 28, the 22s will graduate on May 27, the 23s will graduate on June 2, the 24s will graduate on May 31, and the 25s will graduate on May 30. My mom is already trying to buy plane tickets. The Great Biology Merger On Tuesday, I was a Course 7A. 7A is basically the same as Course 7, except you get to choose a CI-M that isnt 7.18. What is CI-M? What is 7.18? Every Course03 You call it delcorn/del major, we call it delmaize/del course at MIT requires the completion of two04 You can take more than two if you want classes that are communication intensive,05 Usually meaning that you write papers or do presentations and then have to meet with a communication instructor for feedback so you can improve on the next paper or presentation or CI-Ms. These are similar to CI-Hs, which are the two06 Again, you can take more than two if you want communication intensive HASS07 Humanities, Arts, Social Sciences classes that you are required to take. The difference is that most people08 There are always plenty of people who do both of these freshman year, or on the other end of the spectrum, people who put off their last CI-H for freshman year because they want to take CI-Ms earlier take their CI-Hs freshman and sophomore years, and most people take their CI-Ms their junior and senior years when they actually have declared their majors and have taken classes to give them background knowledge to complete a CI-M. You have to finish at least one CI class per academic year. 7.18 is a behemoth 30- unit09 At MIT, 1 unit=1 hour of in-class and out of class work per week CI-M in which you perform research and write what is essentially an undergrad thesis. This and the 18-unit 7.02 Intro to Experimentation and Communication in Biology were the required CI-Ms for course 7 until recently. In order to take 7.18, you must have taken 7.06 Cell Biology (which has 7.03 Genetics and 7.05 Biochemistry as prereqs, which have 7.01x Intro Biology and 5.12 Organic Chemistry I as prereqs, which has 5.11x/3.091 Intro Chemistry as a prereq) and also have completed a 12-unit UROP/non-credit equivalent in an MIT biology lab. The department does not set up UROPs for you, and they wont pair you to a lab. Couple these demands requirements with a 30 hour per week (thats 6 hours per school day) expected time commitment for a single class, and youve got a major that will scare away even the most curious biology hobbyist. Taking 7.18 requires a good deal of planning and class-passing10 This is not to disparage the planners and class-passers; most course 7s I know of actually have cohesive projects that they have been working on for a long time and respect the 30 units of credit that they get for pursuing their passions that doesnt come naturally to most people. For example, I am taking 7.06 this semester, so I would only be able to take 7.18 next semester when I am likely applying for grad school and should not be spending 6 hours (or more!) in lab working on a project that would have looked better on my grad school apps had I completed it earlier. So Im a 7A. My non-7.02 CI-M is 9.28 Current Topics in Developmental Neurobiology, a whole 21 units less than 7.18 would have been. All is well except now effective Fall 2019 Ill just be a course 7. And I didnt even have to fill out a major change form! All because Courses 7 and 7A are being consolidated into just Course 7. 7.18 will no longer be offered. 7.02 is being replaced with the 6-unit 7.002 Fundamentals of Experimental Molecular Biology and the 12-unit 7.003 Molecular Biology Laboratory. 7.002 was first offered last semester as a sort of intro lab class that first years can take to gain the skills necessary to get a bio UROP without needing to have completed the standard course 7 prereqs. I took 7.02, so I know just how much time that class took. I am happy that these changes have been made. It did, however, make things a little difficult for me last week when I was trying to get my double major11 On my way! to a CMS major form signed. I already had to change the graduation date from 6/2020 to 5/2020. I took my form to the bio department to sign on Tuesday, then on Wednesday they emailed out about how everyone who is 7A will just be a 7 from now on, so when I got my form I had to cross out 7A in the primary major spot. If youre interested, you can find all the required classes for the bio major here (and if you click some of the stuff on the left you can find the requirements for other majors but why click on those when you can be a bio major). Here are the biology restricted electives of which you pick at least 3: Theyre all good options! Be a course 7! Post Tagged #2020 #changes #Commencement #Course 7 - Biology These are jokes made in the spirit of playful rivalry! Please don't blacklist me Mr. Corporation! I need a job! back to text ? This feels like an oxymoron at this point back to text ? You call it corn major, we call it maize course back to text ? You can take more than two if you want back to text ? Usually meaning that you write papers or do presentations and then have to meet with a communication instructor for feedback so you can improve on the next paper or presentation back to text ? Again, you can take more than two if you want back to text ? Humanities, Arts, Social Sciences back to text ? There are always plenty of people who do both of these freshman year, or on the other end of the spectrum, people who put off their last CI-H for freshman year because they want to take CI-Ms earlier back to text ? At MIT, 1 unit=1 hour of in-class and out of class work per week back to text ? This is not to disparage the planners and class-passers; most course 7s I know of actually have cohesive projects that they have been working on for a long time and respect the 30 units of credit that they get for pursuing their passions back to text ? On my way! to a CMS major back to text ?

Patriarchal Domination in Where Are You Going Where Have You Been - Free Essay Example

With good looks and sweet charm, men are able to win women over in a heartbeat. Why are men able to do this? Because women believe that they need basic human needs such as love and companionship to live. As you read through the short story, Where Are You Going, Where Have You Been? by Joyce Carol Oates, you notice Connie has issues of building a stable relationship with her family, which is shown through her personality. She seeks out male attention to fill the relationship she believes is missing in her life. This is why she finds herself having an interest in a much older and strange man, Arnold Friend. Connie gets into the car because she wants to get away from her unstable family, likes the attention she is receiving from Arnold and is persuaded by his actions because he is not who he says he is. Reading the short story, you notice that the young girl, Connie, does not get along with her family and she believes they do not like her. She often puts herself out there in some ways because she knows she is pretty. When she runs into Arnold Friend, she never knew her life would change forever. She doesnt even know this man, but he notices her at the drive-in restaurant and makes catcalls to her. Connie does not think anything of it and liked the attention she was receiving. Connie didnt get any attention at home, so she was intrigued by the little attention she got from Arnolds cat call. It wasnt until Arnold showed up at her house later that day, that she began to question him more. He tries to smooth talk her into going for a ride with him. Connie is still into the attention, so she tries to play hard to get until she notices strange things about Arnold. The first red flag she notices is he is a lot older than she initially thought at the drive-in. Another concern Connie had was he already knew everything about Connie, which brought her fear. He tries to persuade her to come with him but eventually turns to threaten her and tells her that if she doesnt get into the car there will consequences. She is frightened but also seems to find interest in him and the idea of going with him still. Connie gets into the car with Arnold, potentially thinking this could be an opportunity of freedom for her but little does she know Arnold is not who he says he is. She is intrigued and excited by even the slightest attention, because of the lack of attention she receives at home. Connie does not have a very stable relationship with her family. She does not get along with them and believes they are all against her. She was always compared to her sister and Connie never seemed to live up to the standards of her mother. Why dont you keep your room clean like your sister? Howve you got your hair fixedwhat the hell stinks? Hairspray? You dont see your sister using that stuff (pg. 186). These comments made Connie feel bad about herself like she wasnt worthy of love from her family or anyone. Her mother always tore her down and made her feel like an outsider to their family, and as if she was not good enough. Her father did not seem to care to talk to her or build any kind of relationship either. Connie felt like her family was never giving her enough attention, so she put her interests into other things. Through the text, you notice that she likes male attention. Especially when Arnold cat called her from his car by saying Going to get you baby (187). You can tell she uses male attention to fill in the unstable relationship she has with her family. This shows one of the reasons that Connie gets into the car, she is sick of being treated like she is not good enough and with Arnolds smooth words and good looks, she is convinced that he can give her a better life than the one she is living in currently. Connie can barely resist the attention received from Arnold. Male attention, the thing shes most longing for, is exactly what hes giving her. The sweet words he uses are her weakness and a way of getting into her head. I took a special interest in you, such a pretty girl, and found out all about you (191). Connie never really experienced attention like this which drew her in. He offered her love and a life much better than the one she is living in currently. This was the way to draw Connie into leaving with him. He knows that what she wants, which is love, something that will fill in the holes of her missing relationship with her family. Well go out to a nice field, out in the country here where it smells so nice and its sunny, Arnold Friend said. Ill have my arms around you, so you wont need to try to get away and show you what love is like, what it does. The hell with this house! It looks solid all right (196). Connie is intrigued by this and believes no one has ever shown her real love and with him saying this makes her believe that he will show her true love. Arnold is able to persuade her into believing in him because she is vulnerable and young. Throughout the text Arnolds evil personality is shown. Arnold has this mischievous way about him that seemed to pull Connie in. She liked the looks and the actions that he portrays. As said in the introduction paragraph, Connie uses male attention to help fill in the missing attention from her family and thats exactly what Arnold is doing for her. He stared at her and then his lips widened into a grin. Connie slit her eyes at him and turned away, but she couldnt help glancing back and there he was still watching her (187). The way he acted towards her made her feel wanted, gave her attention. And thats exactly what she wanted, male attention to draw her in. But we do not know if Arnold Friend is truly a good man. He tries to play it off as he is but through the text, you notice he is more like the devil. This is how it is honey: you come out and well drive away, have a nice ride. But if you dont come out were gonna wait till your people come home and then theyre going to get it (195). This shows an evil aspect of Arnold, threatening Connie that if she does not come with him, he is going to kill her family. She may be threatened by what he says but also finds an interest because she wants the love and attention that Arnold promised hed give her if she got into the car. And with a little sweet talk and persuasion, Connie walks out the front door and right into the arms of evil. Connie may think she is escaping her miserable life at home and her absent relationship with her family by running away with Arnold, but she only makes matters worse by living in a life of lies with Arnold. Running off with Arnold is not just leaving with him but also leaving with a form of the devil. He persuades her with the kind of words she wants to hear and shows her the love and attention she wants and thinks she needs. So much land Connie had never seen before or did not recognize except to know that she was going to it (197). We may not know what initially happens in the end, but we have an idea of what could have potentially happened to her. As a young girl, it is easy to believe charming men and fall for the words he is feeding and telling you. As for Connie, the words from Arnold were the words she had been longing to hear from her family. She wanted love and someone to show her she mattered by giving her attention. Arnold took advantage of this poor young girl and ended u p showing her the love she thought she wanted but possibly not the kind of love she truly needed. He used treats to get her to take the first step to come, which initially worked. He then used this power over her with charming words and actions to get her to stay with him forever. Vulnerable women tend to lean towards men to fulfill their void of loneliness. Connies lack of structure at home creates a wall between her and her family. Without support at home from her family, Connie becomes lonely and in need of attention to fill the absence of attention from her main support system. These factors set Connie up to be very vulnerable and being taken advantage of by a man or anyone whiling to feed off her. Arnold tells Connie exactly what she needs to hear, and she begins to feed off his attention. Many women become attracted to men who give them what they think they need and tell them all the things they want to hear. Connie was intrigued by the idea of Arnolds attention and love, not necessary him as a person. She becomes blinded by the evilness behind his charming words and actions that make her feel cared for and loved.

This Community Base Spiral Texture Wall Was Design By Tara...

Our Lives Yesterday and Today This community base spiral texture wall was design by (Tara Cady Sartorius, 2006) and sponsored by the Central Alabama Community Foundation. The spiral texture title is a wonderful piece of work that represents the expressions of more than 700 artists containing more than 1000 textured titles using different kinds of material. I find this art to be abstract art, because this art stresses elements of composition, rather than a subject. This body of work was designed with undefined proportions and great balance. This piece of art has artistic element of color, line, shape, form, and texture. The spiral was added to give tone and balance to the art and provide a smooth separation of colors. These are some of thing that immediately drawls the viewer to the bodywork. The work is a colorful representation of the past as well as the future showing all aspects of life. There was no detail information on this collage of title work other than the name, but it spoke to me and I had to share th is with the class. If you didn’t know anything about art, this work would get your attention and show you the past and take you forward into today. The complimentary colors used in this display has a smooth earthly tone, but as you view the artwork it has a very pleasant, comforting feel as you view the mellow soft colors displayed in this design. This type of work has vivid elements, it really get your

The Life Changing Experience of Caregiving Essay - 1212 Words

The Life Changing Experience of Caregiving My interpretation of caregiving and the extensive role a caregiver plays transformed while reading Emily Abel’s novel, Hearts of Wisdom. When interviewing my grandmother, Marjorie Waguespack, her personal experiences reinforced many of the vital factors Abel believes are involved in caregiving. Caregiving includes major rewarding aspects from varying standpoints. Emily Abel wholeheartedly believes, â€Å"the three major components of care—instrumental, spiritual, and emotional—sometimes conferred significant rewards† (60). Caring for an individual can be difficult and may require substantial sacrifice, but oftentimes the benefits outweigh the costs. With these components, an extensive network of†¦show more content†¦If a physician was called, death was inevitable (42). My grandmother wholeheartedly disagrees with Abel’s ideas. She trusted her doctor literally with her life. Emily Abel emphasizes th at doctors proved to remain unreliable and costly. She illustrates the difficulties of summoning a physician; â€Å"transportation difficulties not only delayed doctors’ arrivals but also prevented them from providing continuing care† (41). My grandmother lived in a different kind of situation. The town she resided in consisted of almost all relatives; where as in Abel’s stories, the doctor most likely would be required to travel long distances to provide care. Transportation served as a significant challenge that prevented care from being rendered in a timely fashion, especially if major trauma or an acute sudden onset condition was involved. My grandmother did not experience this obstacle. My grandmother explained, â€Å"[T]he doctors office had registered nurses and a few rooms available for more care, if needed, for twenty four hours a day.† In other words, help was almost always available. 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My Cousin is Gay Essay - 695 Words

My cousin Aaron has always known he can come to me with anything. He comes to me with any problems he has or just to share something. When he called me this time, he spoke very excitedly. He proceeded to tell me that he had found someone. This was no surprise to me because Aaron often dated different women. I asked him why this was so different, why so excited? He told me this was unlike any relationship he had ever had. I had to hear about this. Aaron was telling me how he had met this person at work and they became friends very quickly. He told me how kind and understanding this person was. I was happy for Aaron but, I wanted to know more. I asked to meet this important someone and he said I dont know if you will†¦show more content†¦I for one believe if you can find someone you are happy with, it is important. Todays society is more open minded but, there those that feel homosexual relationships are totally wrong. 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Educating for Character How Schools Can Teach Respect and...

Step 1: Assess Your Current Reality At County High School, we are starting to see an alarming trend that is starting to affect the success of our student’s academic achievement, a decline in moral character. In high school, we are so worried about what a student knows on a standardized state test that we forget to teach them how to be a well-rounded person. Theodore Roosevelt once said, â€Å"To educate a person in mind but not in morals is to educate a menace to society.† (Lickona, 1991, p. 4) The school has seen a 30% increase in discipline referrals about cheating, disrespect, and inappropriate behavior over the last five years. â€Å"Behaviors such as lying, stealing, not performing well in school, skipping class, or exhibiting general†¦show more content†¦This program is easy to incorporate into the classroom for all students and does not take away from the valuable instruction time for each subject area. The program is also versatile enough to use i n a big group or small group settings, and can also be used for people of ages, including parents. This program will be led by teachers and coaches on campus, with help from the GCU program coaches that will help get the program started on campus. By involving the teachers, students, parents, and community leaders in this program, not only will academic success happen on the campus, but we will strengthen a community by developing men and women with good moral character that will become leaders in the community. Step 2: Vision The vision that comes to mind is one that involves community businesses partnering with the campus to develop students who will become functioning members of society. By working with parents and community leaders, we can show students what can happen to them when you put in hard work and dedicate yourself to succeeding and to strive for excellence. 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Roe V. Wade Summary Free Essays

Roe v. Wade, 410 U. S. We will write a custom essay sample on Roe V. Wade Summary or any similar topic only for you Order Now 113 (1973) Facts: Texas had passed a law that made it illegal for women who were expecting to have an abortion, unless, pursuant to medical advice, given to save the life of the mother. Jane Roe was an unmarried, pregnant woman. She was unable to get a lawful abortion in Texas because her life was not endangered by going through with her pregnancy. A law existed in Georgia at that time also and was heard as a case relating to it. Issue:Whether or not a pregnant woman has a constitutional right to terminate the pregnancy of her baby by means of abortion. The issue also involves whether or not it is in the state of Texas interests to preserve the life of the child and or mother, as well to establish under what conditions a medical abortion is allowed. Decision and Reasoning: The Roe v. Wade decision stated that a woman, with her doctor, could choose abortion in earlier months of pregnancy, and with restrictions in later months, based on the right to privacy.Roe v. Wade was decided primarily due to the Ninth Amendment to the United States Constitution. The Court’s decision in this case was that the Ninth Amendment protected a woman’s (person’s) right to privacy. Critical Analysis The Supreme Court case I have discussed above of 1973 is one I believe may be overturned in the future. Although it has relevance to the ninth amendment as I have previous stated, there are a lot of people today that seem to disagree with the court’s decision.After reading this case brief I still hold my opinion of being, â€Å"pro-choice. † Having not made abortion completely illegal, while setting restrictions on it, was a smart thing to do, taken into effect the setting of this case. The Supreme Court not only compared its decision to the ninth amendment but also to the case related to it from Georgia. The decision of the case I have discussed held to be an appropriate one setting limitations on abortion will still allowing it for under the stipulations set forth by the Supreme Court. How to cite Roe V. Wade Summary, Papers

Organization Behavior Wesfarmers Organisation

Question: Describe about the Organization Behavior for Wesfarmers Organisation. Answer: Section-1 Overview Background of the company The project aims to describe the organizational behavior of the chosen organization, Wesfarmers. Wesfarmers Limited is an Australian conglomerate, that has its headquarter in Perth. The company interests in retailing, chemical, fertilizers, coal mining, industrial and safety products. The company has the highest revenue of AU$62.7 billion in the financial year, 2015. The profit earned in 2015 was AU$2.44 billion. 205,000 number of employees work under the company, serves the areas of Australia, Bangladesh, Ireland, New Zealand and United Kingdom. Objectives of the study To critically evaluate the organizational behavior based on emotions, personality, attitude and motivation To analyze the organizational behavior in Wesfarmers, Australia To design a organizational behavior plan for Wesfarmers, Australia To identify the challenges in the organizational strategies in the organization and providing recommendation Case issues The study focuses on the organizational behavior issues of Wesfarmers. The lack of job satisfaction within the staffs of the company is an emotional issue faced by Wesfarmers. Furthermore, Wesfarmers has few employees those who have personality traits that are considered beyond the norm. The leadership personality of the company is another major concern as the leaders imposes too much leadership on the team members that causes motivational issues in the workplace. Case justification The lack of job satisfaction within the staffs leads to poor productivity of the organization. Employees tend to lose the quality of work when they are unsatisfied with the work. Moreover, when the leaders of Wesfarmers do not allow the staff members to work freely by following authoritative leadership, there is a negative impact on the organization (Punnett 2015). The employees are highly de-motivated that decreases the productivity if the employees and the organization. Summary The section deals with the objectives of the study and the issues faced by Wesfarmers. The justification of the issues is discussed to provide knowledge about the study. Section-2 Literature review Best Organizational behavior practices perceived to be applicable to Wesfarmers Some of the best organizational behavior practices in an organization that will help in bringing positive changes in the organization are: Proper planning Once proper planning is done in the organization, chances of mistakes or issues will be less in the future. The employees will be sure that they are prepared for any kind of issues in the organization Regular feedback Regular feedback from the employees as well as the managers is necessary so that the organization is always updated with the changes that are happening in the organization (DuBrin 2013). Teamwork Once the employees and the managers will work as a team, they will be able to produce in a better manner (Greenberg 2013). Measuring the changes If there is any change required in the organization. The changes should be measured by taking the feedback of the employees and the expenditure required for the change. planning should be done before the changes and then applied in the organization. Out of all the organizational behavior practices, Wesfarmers should take the feedback of the employees and the implement teamwork in the workplace. The employees are not satisfied with the job and hence it is affecting the emotions of the organization. On the other hand, the leaders are following authoritative style, which is affecting the organizational behavior. If the feedback of the employees are being taken at a regular basis, the manager will be able to understand the exact problem. In addition to this, the teamwork will help in promoting a democratic leadership style (Nahavandi et al. 2013). Hence, the employees will be able to work with each other Review of the OB model Figure 1: The basic organizational model (Source: Robbins and Judge 2012) As per the basic organizational model: Inputs At the individual level, the employees are not satisfied with the job At the group level, there is lack of teamwork due to the authoritative leadership style At the organizational level, the culture of the organization is affected. Process At the individual level, the emotions of the employee is hurt as they are not able to perform well At the group level, the strict supervision on the employees prevented the employees from carrying out any job in a proper manner At the organizational level, the human resource could not be managed properly Outputs At the individual level, the employees were not able to give proper output by applying the knowledge At the group level, there are collisions among the employees At the organizational level, the productivity was hampered Summary Wesfarmers is currently facing issues regarding job satisfaction among the employees and the attitude of the leaders. In turn, it is affecting the motivation of the employees and distortion the productivity of the organization. The best human practices that could be applied by Wesfarmers is taking the feedback of the employees at regular basis and the implement teamwork. The basic organizational model will help the organization to keep a check on the inputs, process and the outputs. The outputs will turn help the organization to decide the changes needed in the organization. Section-3 Analyses and development Basis for the design an OB plan for Wesfarmers The organizational behavior plan of Wesfarmers studies the behavior of the employees and other members of the company in order to provide strategies that help to overcome the issues prevailing in the company. Wesfarmers experiences organizational behavior issues that decrease the performance level of the company. The improper organizational strategies within the workplace cause the employees to feel unsatisfied about the work that they perform (Goethals et al. 2014). Lack of employee management relations and employee dynamics is a factor behind the poor performance and imbalanced emotions of the employees in the workplace (Lapierre and Allen 2012). The existence of personality trait beyond the organizational norms is another major issue that Wesfarmers faces. The personality issue has an adverse impact on the organization as the relationship between the employees and the managers or between the employees is hampered. Weak relationship in Wesfarmers lowers the productivity and the efficiency of the company (Pereira and Gomes 2012). On the other hand, Wesfarmers follows authoritative leadership within the workplace. Therefore, the leaders of the company apply policies and procedures that the members has to follows. The authoritative leaders decide the goal of the company and they have direct control on all the activities performed in the organization. The type of leadership followed by the company does not allow the employees to participate in the process of decision-making (West 2012). The authoritative leadership has a negative impact on the employees as the employees are de-motivated and the confidence level is also lowered. In the opinion of Wilson (2013), authoritative leadership causes reduction in the anatomy in the team. Identifying the requirements and challenges in the OB strategy of Wesfarmers In order to address the issues taking place within the organization, Wesfarmers needs to implement proper strategies that help to overcome the issues. The organizational behavior strategies require proper designing such that all the issues of the company are covered. Identification of the requirements in the strategies is the primary task of the managers of Wesfarmers (Schreiner 2016). The requirements in the strategies vary from one organization to another, as the issues are different from each other. However, as the company has issues related to the emotions, personality, attitude and motivation within the workplace, the strategy development needs to be according to these concerns. The emotions of the employees can be managed by increase the interest of the employees through higher incentives, better working environment and improved communication. Although these requirements are effective in solving the issues, the company faces challenges of cost minimization (Kerzner 2013). In order to provide higher incentives, it is necessary for Wesfarmers to cut down its expenses. Furthermore, improved communication can be achieved by incorporating innovative strategies and technologies (Altman, Valenzi and Hodgetts 2013). Therefore, Wesfarmers have to deal with the challenges effectively to successfully achieve the objectives. The authoritative leadership followed by Wesfarmers is a serious issue that the company has been going through. The leadership style is needed to be changed in order to bring efficiency in the workplace. Effective leadership styles such as democratic leadership can be implemented in the organization to improved productivity in Wesfarmers, as employees are motivated through increased participation in the activities (Robbins and Judge 2012). Implementing the new leadership is challenging for the company as the leaders and the managers needs to make aware of the ill effects of authoritative leadership, which is difficult. The employees also need to adapt to the new changes that is time consuming and causes harassment within the organization. Summary This section of the study deals with the analysis and the development of the organizational behavior of Wesfarmers. The organizational behavior plan of Wesfarmers is described based on the issues faced by the company in the areas of emotion, personality, attitude and motivation. The requirements in the development of the organizational behavior strategies in Wesfarmers are accessed along with the challenges that the company might face during its implementation. The proper identification and its implementation help Wesfarmers to achieve its organizational goals. Section-4 Final recommendations and conclusion Reviewing and revising the OB strategy plan to reflect the literature A proper organizational behavior plan helps Wesfarmers to deal with the issues within the organization. The organization needs to build up proper communication between the employees and the managers of the organization. Taking regular feedback from the employees allows the managers to become aware of the problems faced by the employees or determine the areas that need to be improved. The process of receiving feedback from the managers helps the staff members to understand the performance level of each individual working for the company. Regular feedback can increase the job satisfaction level within the employees, as they are continuously aware of the changes in the company and are guided by the leaders. The regular feedback motivates the employees that results in better performance of Wesfarmers. The teamwork within the organization further helps to achieve the goals of the organization in an efficient manner. Working as a teams helped the team members of Wesfarmers to increase their skills and knowledge as the team members are able to learn from each other within the team. Storey (2016) mentioned that teamwork increases the flexibility in the workforce through cross training. The OB model of Wesfarmers indicates that as the staffs are highly unsatisfied due the poor performance, the expected outcome is not achieved. Lack of teamwork, proper leadership style and inability to perform well is the cause of disputes in the organization among the employees. The improper management affects the organizational culture to a great extends. Conclusion and recommendation From the overall study, it can be inferred that the organizational behavior is an important concept in Wesfarmers. An effective OB plan helps to achieve increased performance level for the company. The company needs to incorporate effective organizational behavior strategies that will support teamwork and motivation of the employees. The higher the employees are satisfied and motivated, the more will be the employees be able to work efficiently. This increases the productivity of the employees that further increases the productivity of Wesfarmers. Wesfarmers thus needs to change its leadership style from authoritative leadership to democratic leadership that allows the employees to actively participate in the decision making process. The employees are able to fee motivated as they feel important in the organization. Moreover, the emotions of the employees needs to be paid importance and this can be successfully achieved by applying strategies such leadership strategies, regular feedback and proper planning. Wesfarmers will thus be able to reach its goals and meet its organizational objectives if the company is able to plan, implement and follow the organizational behavior strategies effectivel. References Altman, S., Valenzi, E. and Hodgetts, R.M., 2013.Organizational behavior: Theory and practice. Elsevier. DuBrin, A.J., 2013.Fundamentals of organizational behavior: An applied perspective. Elsevier. Goethals, G., Allison, S., Kramer, R. and Messick, D. eds., 2014.Conceptions of leadership: Enduring ideas and emerging insights. Springer. Greenberg, J. ed., 2013.Organizational behavior: The state of the science. Routledge. Kerzner, H.R., 2013.Project management: a systems approach to planning, scheduling, and controlling. John Wiley Sons. Lapierre, L.M. and Allen, T.D., 2012. Control at work, control at home, and planning behavior implications for workfamily conflict.Journal of Management,38(5), pp.1500-1516. Nahavandi, A., Denhardt, R.B., Denhardt, J.V. and Aristigueta, M.P., 2013.Organizational behavior. SAGE Publications. Pereira, C.M. and Gomes, J.F., 2012. The strength of human resource practices and transformational leadership: impact on organisational performance.The International Journal of Human Resource Management,23(20), pp.4301-4318. Punnett, B.J., 2015.International perspectives on organizational behavior and human resource management. Routledge. Robbins, S.P. and Judge, T., 2012.Essentials of organizational behavior. Boston: Pearson. Robbins, S.P. and Judge, T., 2012.Essentials of organizational behavior. Boston: Pearson. Schreiner, E., 2016.Stimulating innovation: The role of leadership, teamwork, and boundary spanning(Doctoral dissertation, Universitt Mnchen). Storey, J. ed., 2016.Leadership in Organizations: Current Issues and Key Trends. Routledge. Wesfarmers.com.au. (2016).Home. [online] Available at: https://www.wesfarmers.com.au/ [Accessed 9 Sep. 2016]. West, M.A., 2012.Effective teamwork: Practical lessons from organizational research. John Wiley Sons. Wilson, F.M., 2013.Organizational behaviour and work: a critical introduction. Oxford University Press.

The Velveteen Rabbit free essay sample

It further explores the progressive and dichotomous nature of what is ostensibly real against what is not. The plot of the Velveteen Rabbit traverses and meanders through various stages of psychological and internal growth counterpoised by declining external appearance, both driven forward by the power of love and acceptance from the Boy. The wisdom from the Skin Horse and the total as well as the final liberation of the Rabbit by the nursery magic Fairy’s wisdom and love, become quintessential. In the beginning, the Rabbit is splendid, ‘it is fat and bunchy, as a rabbit should be†¦ with real thread whiskers†¦ and ear lined with pink sateen†¦Ã¢â‚¬â„¢ The eternal and sublime quest becomes, what a â€Å"Real and True Rabbit should be. † This depicts a picture so ‘magnificently charming’ and pleasantly ‘real’ that the Boy loves the Rabbit for at least two hours, until the end of the Christmas festivities when the Rabbit is put away and forgotten thus beginning the period when the Rabbit questions himself, his ‘realness’ and his place in the world or the nursery. We will write a custom essay sample on The Velveteen Rabbit or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The personal crisis and conflict the Rabbit proceeds to, is further exacerbated by the environment in the toy cupboard and nursery floor. The Rabbit harbors feelings of insecurity, loneliness and insignificance as the other toys act superior than him, boasting and bragging about their importance and how real they were compared to him. His salvation begins with the friendship and wisdom Skin Horse shows him. In contrast to the young toys, Skin Horse is vibrant and mature, both on the outside and inside; wise, old and tattered. He begins to take the Rabbit on a Socratic journey of self-discovery. He responds quite aptly to the Rabbit’s question, â€Å"What is REAL? † with the profound words, he responds, â€Å"Real isn’t how you are made†¦It’s a thing that happens to you. When a child loves you for a long, long time, not just to play with, but REALLY loves you, then you become Real. † Hence this essay argues that love has transformative power and is at its core, essentially a force for transformation and self-discovery. In addition to answering the Rabbit’s questions about what is Real. Skin Horse expands on the nature and process of Love. He emphasizes to the Rabbit that becoming Real is a process – a painstaking and long process that often hurts and is not for the fragile and thin-skinned. It ages and weathers the beloved although this is immaterial to the one that loves. So becoming Real is a dialogic and symbiotic process between the two – one even though long and hurtful, is ultimately worthwhile and process. In telling the Rabbit, â€Å"†¦Once you are Real you can’t become unreal again. It lasts for always†¦Ã¢â‚¬  Skin Horse is elucidating for the Rabbit, that becoming Real and self-actualized that when one is loved, it is a progressive and never a regressive process. Furthermore, this process entails external and physical demise or ‘death’ which is countered by this psychological resurrection, renewal and growth. The true transformative agency of love and engagement begins in earnest as the Boy starts playing, sleeping and loving the Rabbit after his china dog went missing. This process is the authentic genesis of the Rabbit becoming Real at least to the Boy. Like Skin Horse who talks to and shows appreciation and warmth towards the Rabbit, the Boy in turn, continues where Skin Horse left off. He talks to, plays with, loves and appreciates the Rabbit even as his outward appearance is deteriorating. The Boy’s love eventually exposes and defends the Rabbit’s Realness, when Nana, who does not see the Rabbit as Real says, â€Å"Fancy all that fuss for a toy,† the Boy retorts strongly; â€Å"†¦ He isn’t a toy. He’s REAL! † In return, when the Boy gets scarlet fever, the Rabbit returns all the care, love and compassion he had shown him such that he became Real, thus the tale reaches its literary climax. As the story winds towards the resolution, the remaining elements of becoming and indeed being Real are realized. First, the Rabbit becomes not only Real to the Boy, but to Nana as well, who notices this and exclaims; â€Å"I declare if that old Bunny hasn’t got quite a knowing expression. The ultimate revelation of the Rabbit as Real is however realized when the nursery magic Fairy informs the Rabbit that: â€Å"You were Real to the Boy†¦ because he loved you. Now you shall be real to every one,† thus completing the Rabbit’s journey to becoming Real by making him Real through giving him hind legs or the ability to become part of the group to the wild Rabbit and everyone else. The essence of the transformation therefore is that in the beginning, Real i s visible and in the eye of beholder but ultimate and true Real is, in the end, in the eyes of all who behold the beloved.

Writing Sample Essay Answers - Know How To Write Good Essay Answers

Writing Sample Essay Answers - Know How To Write Good Essay AnswersThere are many of these Writing Sample Essay Answers on the internet. You can do a quick search on Google or other search engines for various of them and learn how to write good essay answers. But be careful as these Writing Sample Essay Answers will not have any relevance to the essays you are going to write.Just because there are some of them available does not mean that you should take all of them at your face value. A lot of them will be more likely to land you in trouble and make it even harder to write the essays. I am talking about the 'Help Wanted' Help Wanted Essay Answers.Some of these Help Wanted Writing Sample Essay Answers are very helpful in helping you decide on the topic you want to write about. The first set of writing sample essays (at least in my opinion) has been very useful. It helped me to start learning how to structure an essay, what questions I need to ask and so on. The Help Wanted Essay Answ ers helped me learn a lot, but they also gave me a target to aim for.Now then, if you are stuck on a question and cannot figure out a solution because you do not know what to write, try going to Toefl.com. They provide some of the best help and writing samples you could ever find online.The only thing you have to do is click on the question you need to answer. The help that they provide is not just in writing good essay answers, but also in getting that answer correct.These Questions and Answers help you start to learn about the question you have asked. When you find the answer you are looking for, they will help you find the right words to use. Allthe writing sample essays Toefl offers are written by professional writers who have a great deal of experience in their field and they know exactly what they are doing.They also have some programs that give you tips and tricks so that you don't commit the same mistakes over again. So, if you feel that you are having a problem with writing an essay, go on to Toefl.com and check out their writing sample essays.

Facultad de comercio exterior Essays (2888 words) - DraftBardon

Facultad de comercio exterior "Analisis de la implementacion de franquicias del sector restaurantero para incentivar la inversion extranjera directa de Mexico." T esi na Presenta (n) Nombre (s) de los tesistas (Nombre, apellido paterno y materno) Asesor (es) Grado y nombre del asesor (a) o asesores (as) (Nombre, apellido paterno y materno) Colima, Col., Mexico, (mes y ano) INDICE TOC \o "1-3" \h \z \u INTRODUCCION PAGEREF _Toc497774425 \h 3 RESUMEN PAGEREF _Toc497774426 \h 4 ABSTRAC PAGEREF _Toc497774427 \h 5 CAPITULO I PAGEREF _Toc497774428 \h 6 1.1PLANTEAMIENTO PAGEREF _Toc497774429 \h 6 1.2Objetivo central PAGEREF _Toc497774430 \h 8 1.3Objetivos especificos PAGEREF _Toc497774431 \h 8 1.4 Pregunta Central PAGEREF _Toc497774432 \h 8 1.5 hipotesis PAGEREF _Toc497774433 \h 8 1.6 Delimitacion: PAGEREF _Toc497774434 \h 8 1.7 Justificacion PAGEREF _Toc497774435 \h 9 CAPITULO II PAGEREF _Toc497774437 \h 10 2.1 MARCO TEORICO PAGEREF _Toc497774438 \h 10 2.2 TEORIA PAGEREF _Toc497774439 \h 10 CAPITULO III PAGEREF _Toc497774440 \h 14 CONCLUSION PAGEREF _Toc497774441 \h 16 FUENTES PAGEREF _Toc497774442 \h 18 BIBLIOGRAFIA PAGEREF _Toc497774443 \h 20 ANEXOS PAGEREF _Toc497774444 \h 22 INTRODUCCION RESUMEN ABSTRAC CAPITULO I PLANTEAMIENTO Con la correcta estrategia se podra incentivar la implementacion extranjera directa en Mexico? Mexico es considerado un destino atractivo para la inversion extranjera, con una gran riqueza en recursos naturales, un mercado de 122 millones de consumidores y una amplia plataforma comercial que incluye una gran cantidad de tratados de libre comercio y de inversion. Mexico ya es muy atractivo para la inversion extranjera, segun Dachner, pero podria atraer mas inversion, y hacia mas regiones de la Republica, ya que algunos estados reciben mas que otros. Estados Unidos es el principal proveedor de inversion extranjera directa a Mexico (57.7%), seguido de Espana, Japon y Francia. Los principales sectores que recibieron inversion extranjera son la manufactura, la informacion en medios de comunicacion masivos, los servicios financieros, el comercio, la construccion y los servicios. Con base a nuestro objetivo central de investigacion se Identificaron los puntos claves que incentivan la implementacion de franquicias del sector restaurantero de comida rapida en Mexico para con ello ir verificando cuales son los errores que se cometen y nosotros implementar una estrategia muy apropiada para motivar la implementacion extranjera directa en Mexico. A pesar de sus logros en materia de atraccion de inversion, Mexico tiene dos retos importantes en este campo: el primero es mantener e incrementar su atractivo como destino de la inversion en un entorno creciente de competencia mundial por las inversiones extranjeras y fortalecer su capacidad para retener dicha inversion. El segundo, no menor, es crear las condiciones para que dicha inversion llegue en mayores numeros a mas regiones, pues en la actualidad, 84.1% de inversion extranjera directa captada por Mexico se concentra en 15 de los 32 estados. Sin embargo, el tipo de inversion que efectivamente pueda atraer cada estado dependera de sus ventajas competitivas presentes y latentes en industrias y actividades concretas. Tambien depende del clima para la inversion, que incluye las condiciones para el establecimiento, operacion y proteccion de la inversion, asi como de las condiciones para el suministro de insumos, servicios y mano de obra requeridos por los inversionistas. Objetivo central Identificar las bases que incentivan la implementacion de franquicias del sector restaurantero de comida rapida en Mexico. Objetivos especificos 1.4 Pregunta Central Con la correcta estrategia Se podra incentivar la implementacion extranjera directa en Mexico? 1.5 hipotesis Con la correcta implementacion de estrategias para la colocacion de franquicias del sector restaurantero de comida rapida se incentivara la atraccion de inversion extranjera directa. 1.6 Delimitacion: Ano 2012-2017 1.7 Justificacion Cuando se habla de franquicias del sector restaurantero, se puede decir que se habla de los negocios mas populares y exitosos a nivel mundial, ya que estas generan un gran numero de empleos y la cual procede a crear una mayor estabilidad economica tanto como los empresarios y los empleados. Ser un Franquicia rio es tambien ser un empresario, en Mexico el sector de franquicias restauranteras lo manejamos de forma ironica, mas hay que tener en cuenta que su mercado segun la AMF (Asociacion Mexicana de Franquicias) asciende los $154, 000 millones de pesos en nuestro pais, mas no todas las franquicias que tenemos en Mexico son tas exitosas como uno piensa, la persona debe tener conciencia de la dedicacion de tiempo, energia y tambien una disciplina para proceder a implementar alguna franquicia en nuestro pais. No todo se trata del menu, las

Earning Money in the Beginning Readers and Chapter Books Market

Earning Money in the Beginning Readers and Chapter Books Market Writing beginning readers and chapter books has been the bread and butter of my career. Over the years, I’ve written more than 400 beginning reader stories that have been published in a variety of formats including a bestselling book with Scholastic Teaching Resources, 25 Read and Write Mini-Books That Teach Word Families. This book of 25 reproducible beginning reader stories has sold over 250,000 copies to date. If you’d like to try your hand in this field that is full of variety and fun, here is an overview of some of the opportunities available. Trade Book MarketDr. Seuss invented beginning readers in the trade book market with his book, The Cat in the Hat. Since then most of the big publishing houses have developed their own line of beginning readers. This market is tight, but not impossible to break into. For example, if you’re represented The Educational MarketTeachers as well as homeschooling parents use beginning readers in the form of mini-plays, mini-books, and reproducible stories. They can photocopy these and put them in the hands of their students to help them learn how to read. Visit your local teacher’s supply store to look for publishers such as Creative Teaching Press who publish books of reproducible beginning readers for teachers. Search on Amazon see more examples of their stories using the â€Å"Look Inside† feature. The ESL MarketThere is a variety of opportunity to earn income writing for the English as a Second Language (ESL) market. Publishers for this market need beginning reader materials in a wide range of formats for students from preschool through adult. To learn more about exciting opportunities available to writers of all levels, explore sites such as: TESOL at www.tesol.orgESL Magazine at www.eslmag.comELT Journal at http://eltj.oxfordjournals.org/ Readers TheaterWith the nation-wide focus on teaching children to read along with the development of the Common Core State Standards, publishers are seeking to provide resources such as readers theater plays for educators to use. Readers theater plays can be read aloud while students sit in their seats and don’t require a stage, costumes, or a director. Publishers such as Libraries Unlimited and Lerner are often on the lookout for adding more of these book titles to their product line. Children’s MagazinesMany children’s magazines feature some type of beginning reader story. From rebuses to repetitive stories to readers theater, there are a variety of formats you can submit to magazines in order to start gaining experience writing for and building published credits in the beginning readers market. When I first started writing for the beginning readers and chapter book market, I didn’t know the first thing about the opportunities available or the techniques needed to write a manuscript or land a contract. Yet writing for this market became a solid source of income over my career. If I can learn how to experience success, you can, too! Explore the possibilities. Go ahead and give this market a try.

Does Stendhal have anything important to tell us about love Essay

Does Stendhal have anything important to tell us about love - Essay Example In this paper, the contribution of Stendhal towards love as a topic and a writing theme will be analyzed, judging his writings from the eyes of analysts and critics. In his book on love, Stendhal attempted to make a rational analysis of human emotions, feelings and attitudes towards each other. To make a complete analysis of love and the way it impacts on different people and leaders, Stendhal analyzed four main types of love. According to Stendhal, love can be categorized based on the individual feeling, impact it has on the people and the input that sustains it. Passionate love was initially developed by the Portuguese nuns according to Stendhal and exists between individuals, families and even social groupings. The bond that brings together families and members of a given society, religious group or even political grouping is associated with the passionate attraction that they develop through constant interaction. Families, for example, are determined to protect and provide for their members as a way of showing that their existence goes beyond a social grouping, but a manifestation of passionate love shared (Toker, 2014, p.251). On the other hand, mannered love has its origin in Paris and has been captured in different French memoirs and stories including those involving chamfer and lauzun. Artists have attempted to illustrate the mannered love using different tools including the rosy hues that have no spot to show negativity and ill feelings. Whatsoever is unpleasant in mannered love will result into a breach of the better taste and etiquette that has been developed from this kind of love (Foster, 2014, p311). Any individual who attempts to nurture such kinds of love must first ensure that the rituals and stages involved are observed and followed. According to Stendhal, Mannered love results into more intense

Optional to choose from the 4 different topics below Essay

Optional to choose from the 4 different topics below - Essay Example government to the government of ancient Athens. Ancient Democracy and Modern Democracy One similarity is the degree of nationalism or positive national sentiment espoused by the government and the people. For instance, the people of ancient Athens greatly valued their rights and power. As Pericles claimed, â€Å"Remember, too, that the reason why Athens has the greatest name in all the world is because she has never given in to adversity, but has spent more life and labor in warfare than any other state†¦Ã¢â‚¬  (Euben et al. 106) The same as this deep-rooted sense of patriotism, determination, and achievement, the American government has also been recognized for displaying honor and integrity and it has also confronted periods of misfortune and hardships. Another comparison between ancient Athenian government and American government is observed when an absence of representation is evident. In American democracy, there are instances where the citizens are prohibited from the pr ocess of decision-making. This apparently is found in ancient Athenian government where only adult males were permitted to take part in the decision-making process within the government (Richard 75). At present, the United States implements a representative democracy where in it chooses ‘representatives’ through the process of election. ... Besides these similarities, there are also numerous differences between ancient Athenian government and the U.S. government. First, ancient Athens’s legal system was tough because people usually do not hire a lawyer to represent them; these people usually represent themselves without any official representative to handle the case. The opposite is true in the U.S. government. Second, distinctions between non-citizens and citizens were firmly established (Euben et al. 102). According to Richard (1994), â€Å"Greeks were intensely concerned with differences among individuals—differences between humans and animals, between males and females, between free people and slaves, between men who owned property and men who did not, and of course between Greeks and non-Greeks† (Richard 123). At present, the U.S. government opposes and tries to eliminate such distinctions or inequalities. Moreover, citizenship was established differently in ancient Athens. In ancient Athenian government, citizenship was not established by socioeconomic standing; however, class relations and the power to choose were strongly determined by democratic citizenship (Richard 123-124). Lastly, Athenian democracy, unlike American democracy, was restricted. Immigrants, children, slaves, and women were barred from citizenship and were prohibited from voting (Euben et al. 113). They did not possess any political power during this period. The American form of government specified in the U.S. Constitution is not in fact a ‘democracy’ as that concept was identified in the 18th century. Indeed, almost all of the founding fathers of the American nation regarded ‘unadulterated’ democracy similar to that implemented in ancient Athens—where the citizens governed themselves through

A Marketing Plan For The Company Apple

A Marketing Plan For The Company Apple Apple Inc has been very successful especially when it revolutionized its business and customer-focus by providing an operating system which was specifically designed with graphical user interface, even when it has been experiencing rigorous competition in both software and hardware marketing. Out of Apples major visions are its marketing strategies such as differentiation, unique design, own-store retailing, complete solution and brand loyalty that in turn have helped the company achieve sustainable competitive advantage and create its very own market with long-term profitability. Apple has been amazingly impacting the technology, society and the world at large and it continues to innovate to the date. Computer and digital music machines have long been presumed to be high-tech devices reserved for scientists, mathematician, intellectuals and professional musicians, but Apple, with its technology and innovation, has turned them into an essential tool of everyones daily lives. Framing of the Research Issue The main issue being discussed in this paper is the retail store marketing strategy adopted by Apple Inc and its impact on Apples overall business. This piece of research work is an attempt to explore and answer what is Apples retail-marketing and why Apple Inc has chosen this strategy? The paper will interpret the advantages of implementing the own store retailing strategy to Apple Inc and analyze how this has contributed to its business success. Apple Inc is one of the large multinational companies of today and its marketing strategies, that have helped it achieve this success, have gained increased popularity and attracted attention of academic and business experts. Companies use different strategies at different times. Some of them may turn to be highly useful while others may not be so. Due to a number of factors like globalization, fierce competition between firms, technological advances and changing consumer behaviour, business contexts have become increasingly complex (Grover and Kettinger 1995, p. 58 ) and companies therefore require adopting effective strategies to survive these challenges and complexities. Apples retailing strategy has been thus an effective ideology it used to survive competition and other marketing challenges. As Pearce and Robinson (2004, p. 6) stressed, strategic issues usually have multi-functional and multi-business consequences. Decisions regarding strategies like customer mix, competitive emphasis, organizational structure and customer focus necessarily involve a number of firms strategic business units, divisions and programs. These strategies will yield positive outcome when they are well structured and effectively managed. When it comes to Apple Inc, a number of marketing strategies it adopted has been found to be extremely beneficial to the companys success. This research paper relates to one of its strategies- own store retailing. Research Contexts, Scope and Limitations No area of marketing and economic development has perhaps been more popular than retailing. Retailing has long been a critical pillar of a strong economy (Findlay, Paddison and Dawson 1990, p. 21). Similarly, retailing has been found to be a powerful marketing element that contributes much to the economic and financial well-being of a company as well. Many large multinationals operate retail stores, may be as part of its Supply Chain strategy or to promote direct marketing of their goods or services to the customers, with an aim to seize enormous opportunities of retailing. Large scale retailers like Wal-Mart, Sainsbury, TESCO and others have been studied extensively to assess their effectiveness and find the secrets behind their success. Their marketing techniques and how their retailing helps them maintain long-term profitability have been studied by a number of researchers. But, the significance of retailing as a strategy being implemented by a particular large-scale company is seldom explored, except that some of the researchers have indentified retailing or own store retailing only as a strategy with no extensive research on its importance and contributions to the company. Rather than generally talking about the importance and benefits of retailing strategy adopted by Apple Inc, this paper aims to explore literatures regarding the same and articulate specific factors that explain why it is important to adopt retailing strategy to a company like Apple Inc and what are the major benefits of it. The researcher would like to learn different aspects of using retail marketing to a large-scale business, Apple Inc, and for this purpose, researcher would review and evaluate the literatures and examine how customers respond to this marketing facility, what consequences of such retail marketing can have on the reputation and customer satisfaction of the business. The researcher will review literatures to find relations between retail marketing of Apple Inc with a number of marketing variables like customer satisfaction, brand building, brand loyalty, customer relationship, value proposition etc. By reviewing the literature about Apples Retail-marketing, the researcher would establish the importance of using retail-marketing as a marketing strategy to enhance greater long-term profitability and gain sustainable competitive advantages. This research is merely about Apples retail-marketing and therefore the findings and conclusions of this research may not be directly applicable or closely comparable with other businesses or manufacturing firms. Statement of Research aims and objectives This research paper aims to illustrate the benefits of retail-marketing to Apple Inc and find out how retail-marketing has contributed to Apples unique success stories in recent years. The main objectives of the study are: To define and explain retail-marketing with relation to its implementation by Apple Inc. To study and interpret the literature review of the importance and benefits of using retail-marketing as a business strategy, To ascertain what literatures talk about Apples retail-marketing strategy and how this has helped the company achieve its organizational goals like gaining sustainable competitive advantages, To examine how retail-marketing is closely related with various other marketing variables like customer focus, customer satisfaction, better servicing, direct marketing, brand loyalty, brand equity and customer relationship marketing etc, To suggest some successful measures and techniques that can be used along with retail-marketing strategy in order to help the company achieve its business goals. To establish what results can bring a retail-marketing on the competitive advantages of a firm, from the case of how Apple has successfully used it. Structure of the dissertation The introductory chapter provides a brief overview of the structure of the research paper and an introduction in to the main issue being discussed in this paper- retail marketing of Apple Inc. The framing of the research issue, the scope and limitations of researching retail-marketing in relation to Apple inc, and statement of objectives of the research are detailed in the introduction. In order the research to be clearer, it is highly important to have an outlook into Apples business and its various marketing strategies. Second chapter will briefly examine Apples business overview, market-share, market strategies, competition rivalry and value propositions it delivers to its customers. The researcher considers various literatures to be reviewed in chapter 3 and discusses previous works and studies in retail marketing of Apple Inc. Chapter 4 provides an overview in to the theoretical framework and methodology that this research uses for studying retail marketing of Apple Inc. The findings and results of literature review will be discussed in chapter 5. The researcher will summarize and list out major findings, results, suggestions and recommendations, based on the research in the conclusion chapter. Chapter 2 APPLE INC: MARKET OVERVIEW In todays highly rigorous competitive market landscape, Apples hot selling of iPod, iPhone, 3G phone, and digital music players, directly or through its own-store retailing, promises to revolutionize the market opportunities of digital entertainments as well as to meet varying customer needs for advanced technology. Brand loyalty, unique hardware and software design, differentiation and own store retailing have been some of its strategies that helped the company gain greater competitive advantages. Porter (1998a, p. 29) emphasized that an effective marketing strategy take either an offensive or a defensive action in order to create a defendable position against major competitive forces. Apples marketing strategies, especially its retail-marketing and unique hardware design were more or less capable of establishing strong defense against major competitive forces like Acer, Dell, Fujitsu, Microsoft etc. Walker (2003, p. 4) found that Apples management has guided the company to create a focal point for effective decision making which in turn has been extremely useful for the company in certain ambiguous and uncertain situations. Basically, a strong marketing vision, with support of certain effective strategies has helped Apple Inc maintain a very strong profitability and ever-increasing sales figures, as accounted to be $42,905 million in financial year ending of 2009 (Datamonitor 2010). Company Profile Apple Inc is a multinational company, headquartered in Cupertino, California, that is engaged in designing, developing and marketing of personal computers, severs, communication devices, network solutions, portable music digital players and relate accessories (Datamonitor 2010). It delivers its hardware and software products and services through its own-retail stores, online stores, sales force and third party sellers (Sander and Slatter 2009, p. 81). Apple Inc has always been prospering on innovation. It has ignited the personal computer revolution in early 1990s with the development of Apple-II, reinvented the personal computer within the next decade by the development of Macintosh and gained a very successful and deeply routed brand loyalty with its iMac by 1990s (Kerin, et al, 2005, p. 395). Finally, it identified vast opportunities for very new technologies that the market until then was less aware of them and developed new markets with iPod, Apple i-phone, and 3G i-Phone in very recent years. Apple Inc, through out its plants, offices and retail stores, employs 34,300 employees around the world and offers a wide range of products and services including iPods line of portable digital music and video players, iPhone handsets, iPad portable multimedia and computer machines and software like Mac OS, iLife, iTune, iWork, and internet applications such as Safari, Quick time etc (Datamonitor, 2010). The companys inexorable efforts on ease of use, utility, customer value, simplicity, efficiency and fun have helped Apple Inc make iPhone, 3G iPhone, and other products seem to be a very different species from that of the competitors. These newer products have recently turned to be more approachable and ultimately very desirable that many or almost all brands in the market (Newsweek, 2007). Apples major competitors are Acer, Dell, Fujitsu, Hewlett-Packard company, IBM, Lenovo group limited, Microsoft Corp, Motorola Corp, Nokia Corp, Oracle Corp, Samsung, Sony and Toshiba (Datamonitor, 2010). Apple designed a number of marketing strategies to compete with these large companies and grab a better slice of the highly competitive market pie. Market-Share Analysis Latest reports show that Apples share in the worldwide PC market is constantly surging, as more and more customers have continuously been preferring Mac PCs even when there were rumors of iPad and iPhone that have grabbed news-headlines. According to Gartners report, Apple has become the fifth largest PC seller in the US market for the first three months quarter in 2010. Around 1.398 million Mac computers were shipped by Apple inc and thus it stands just behind HP, Dell, Acer and Toshiba (Tilmann, 2010). Apple sold 1.4 million Macs in the first quarter of 2010 which remains to be highly impressive and has been recorded to be a very healthy 34% year on year growth. With 8% market share, Apple stays to be fifth largest in worldwide PC market (Kahney, 2010). The company has recorded a total revenue of 42,905 million US Dollars during the financial year ended in September 2009, showing an increase of 14.4 % over 2008 figures. The increase in sales has been mainly due to the growth in sales of iPhones handsets and third party digital contents and other utilities, through its online as well as own-stores. iTune stores too played an important role in its increased revenues in 2009. The operating profit of the company during 2009 has been accounted as $11,740 million, showing an increase of 41% over the same of 2008. The net profit also has been recorded to be $8,235 million, with an increase of 34.6% over 2008 figures (Datamonitor, 2010). Gartners (2010) research reported that Apple is the third largest Smartphone marketer in the world just after Symbian and Research in motion. In worldwide cell-phone marketing, Apple holds 2.7 % market share, being the seventh largest worldwide cell-phone marketer. It is observed that Apples share in worldwide cell-phone market has been growing with a 112.2% increase in mobile device sales. iPhone OS release and Apples focus for the new communication service providers in UK markets increase its opportunities and to gain greater competency in its markets (Gartner, 2010). Chapter- 3 LITERATURE REVIEW Company-Owned retail marketing Large-scale companies implement a number of different marketing strategies like its-own retailing, franchising, merger and acquisition and so on. Company-owned retailing is not a new marketing strategy, but has first been used by IBM in early 1980s. Mohr, Sengupta and Slater (2009, p. 326) found that IBM opened its first product centre and own-store retailing for the personal computer in New York City in April 1982. By 1986, the number of IBMs own stores had grown to 84. Gateway expanded aggressively in to its own stores retailing during the PC industry boom, but it had to shut all 188 stores in 2004. Sony also launched its own-stores retailing in United States to showcase its products to the customers and expanded them in 1996, and reached 57 stores by June 2008 (Mohr, Sengupta and Slater 2009, p. 326). Manufacturers own retailing thus has long been considered to be a strategically powerful tool to enhance better marketing. Many of firms adopted own-store retailing has found success where as many other failed to continue retail-operation. Gateway and IBM failed and others like Apple Inc succeeded with this direct retail channel strategy. Companies found it successful were able to cut middlemen costs and middle men profits and thus to make its products quite cheaper to the customers, to establish closer relationship with customers, to deliver quality services directly to the customers and create brand loyalty to enhance long-term profitability. Marketing mix and Companys own retailing Company-owned retail marketing strategy is closely related to the place element of the Marketing-mix concepts. Out of the four Marketing-mix Ps, namely product, price, place and promotion, place or distribution is a very critical element that determines the extent of businesss success. The channels a marketer chooses for marketing its products always largely influences its marketing effectiveness. The above depiction illustrates how theoretically and strategically Apple designed its marketing-distribution strategy through its own-store retailing. As Hill, OSullivan and OSullivan (2003, p. 243) emphasized, distribution addresses the issue of how to establish an appropriate and more profitable relationship with the maximum number of relevant customers at the minimum cost to the organization. A well-designed and developed distribution strategy can lead to coverage of a wider audience, accessing more numbers of customers and enabling existing customers to have a more satisfactory expedience. When it comes to Apples case of retail-marketing, there are three factors to be highlighted, a) profitable relationship, b) with maximum number of potential customers and c) at the least costs being possible by eliminating all middle-men involvement. It thus not only attracts wider audience but also delivers all those that can increase satisfaction of the existing customers. For a manufacturer, choosing own-stores for retailing is generally justified on the ground that it eliminates middle-men costs, reduces risks of handling inventories, enables closer relationship with consumers and delivers maximum satisfaction to them. But, Raysman (2002, 4- 4) argued that the most effective form of retail distribution is likely to be through third party distributors who are well-established in the market place and have a strong distribution infrastructure, though it is possible for technology product producers to sell directly to their own retail outlets. He justified his argument that selling through third party established firms can help the producer relieve from significant logistical concerns, and third party distributor will give the producer easy access to markets which may otherwise have been time-consuming and helps reduce the producers overhead expenses (Raysman 2002, 4- 4). Apple has virtually been integrating different distribution channels. It not only used third parties for sale, but also online stores and its own retailing stores in order to grab the maximum potential opportunities from the existing market. Third part sellers helped Apple spread of its valuable information over regions and countries, its won store retailing helped it maintain closer relationship with customers and deliver direct services to them. Retail marketing / Own-store marketing strategy of Apple Inc Apple Inc used a number of different distribution channels including own store retailing or retail marketing, online store, sales force and third party sellers. Among these channels, retail marketing remains to be a very specific and unique marketing strategy that helped the company overcome difficulties associated with big-box sellers and their staffers who are ill-informed of Apples products. More over, this marketing strategy helped the company establish stronger relationship marketing in order to create customer loyalty and customer satisfaction. Apple opened its first own-store retail-marketing in McLean, Virginia in 2001. By June 2008, with phenomenal records of greater success throughout its stores, Apple operated 215 retail stores in six countries, they are USA, Australia, UK, Japan, Canada and Italy. By 2008, these 215 stores were able to contribute nearly 20 % or more as growing of Apples total revenues (Mohr, Sengupta and Slater 2009, p. 326). Kerin, Hartley and Berkowitz (2005, p. 395) found that Apple has been thriving on innovation from Apple- II to Macintosh, to Apples PCs and iMac, but its step forward to starting its own store retailing in 2001 was merely a better promise to revolutionize its market landscape. As Kerin, Hartley and Berkowitz (2005, p. 395) noted, beginning with one or two stores in 2001, Apple Inc has been able to launch more than 25 stores per year. By 2004, about half of the US population were residing within 15 miles of an Apple store. These stores created an atmosphere where consumers were able to experience the thrill of owning and using Apples complete line of Macintosh computers, wide range of entertainment equipments and utilities like digital cameras, camcorders, and the entire iPod family devices. Apples retail-stores were selling its products and services exclusively, targeting tech-savvy customers within its store-products presentation and workshop. These stores facilitated displaying of a full lines of its products, software and accessories and Genius Bar staffed by an Apple specialist (Kotler and Keller 2006, p. 485). These stores were friendly places where all of its customers, especially Mac and PC users are freely allowed to play with and explore Apples technology-lines and get software or useful utilities (insidecrm.com, 2011). Rationale Lamb, Hair and McDaniel (2009, p. 339) found that Apples management has been dissatisfied with how third part distributors were selling the computers and others products of the company and this has been the main reason behind Apples thought of starting own-store retailing. Apple observed that some third party distributors buried Macintosh displays inside major retail stores, surrounded by PCs running the more popular Windows operating system by Microsoft. This brought their attention to hire a retail executive to develop a retail strategy. Mainly due to the disappointment regarding Apples resellers, the company announced that it would begin opening and operating its own Apple stores. Steve Jobs conveyed his major concern that most resellers had been unsuccessful in making the products of Apple stylish and more appealing at customers level (Gitman and McDaniel 2008, p. 345). Most of the literatures, apart from the two mentioned above, stressed that Apples thought to start retail marketing has been mainly driven by its findings that third party resellers didnt deal with its customers in a way Apple expected how it should be. The retail stores not only must be able to sell the products to the final customers, but also, these stores must be able to deliver quality services, valuable information and facilitate customers entertainment etc. Apples stores were designed by considering all such important factors. What was predicted about Apple-stores? When Apple Inc first opened its retail-store in May 19, 2001, there were rumors and many experts and media predicted the failure of its specialty stores. They argued that Apples users already knew where to buy Apples products and therefore Apples investment in establishing retail-stores would bring nothing more that higher fixed costs (Gitman and McDaniel 2008, p. 345). Such specialty stores might increase Apples expenses and its products will be more expensive to the customers, as Apple might like to cover its costs by increasing the prices and this ultimately cause less-appeal to the mass consumer. Knowing Apples attempt to launch of retail stores in 2001, Business Week wrote Sorry Steve, Here is Why Apple Stores Wont Work. The street.com opined Its desperation time in Cupertino, Calif. Well known retail-consultant David Goldstein predicted I give (Apple) two years before theyre turning out the lights on a very painful and expensive mistake (Jerry, 2007). A number of business experts and media were looking Apples retail stores quite surprisingly as an attempt for no use. They found nothing more than just add costs to the company and to the customers. But, the story was surprising to them that its design, outlook, services offered in-store and amenities being provided to the customers were extremely appealing to them and it finally added greater share of its total revenue. Those who predicted failure of Apples store might have generalized what was known about CompuAdd, IBM, Gateway and Microsoft. Dvorak (2010) stated that the retail-marketing has been tried by a few computer companies before Apple tried it out and they all except Apple failed for obvious reasons. CompuAdd, once a head-on-head competitor with Dell and IBM, rolled out a number of stores which in turn bankrupted the company. IBM opened few stores, even before CompuAdds stores. IBM aimed at more professional market and therefore had to shutter them all at once. Gateway opened many stores called Country Stores, but stores themselves were boring and ominous and they too created almost same story. Microsofts stores opened in 1999 were not up to the mark due to that there were no buzz or energy in the place. Apples experience of unique success with Retail-marketing Steve Jobs and Steve Wozniak didnt realize that they were establishing one of the most multibillion-dollar PC industry of all times when they invented the Apple-I in a garage on April 1976 (Kerin, Hartley and Berkowitz, 2005, p. 247). The same story repeated for its retail-marketing as well. Apples retail-marketing, despite predictions of experts and media about it to be failure, has become one of its greater achievements to be unparalleled as a wise move. These stores achieved $1 billion revenues faster than any retail business in history, just taking three years to reach that success-point. Around 40 % of the people purchasing items from Apple stores are new customers (Kerin, Hartley and Berkowitz, 2005, p. 395). Gitman and McDaniel (2008, p. 345) found that Apple Inc, just three years after opening its retail stores, was attaining around one-seventh of its total revenues from its stores alone. More interestingly, customers attracted to these stores were not just current Mac or other Apples products users, but rather, half-of the Mac sold in these stores were to first time Mac buyers. Though Apples launch of a line of new retail stores in 2001 was met with major skepticism around the US, Apple has been able to turn its retail-stores to be one of the crowning achievements of the resurgence (OGrady 2008, p. 14) that many other large retailers failed to achieve. When Gateway announced closure of its line of retail-outlets in April 2004, Apple reached its retail-market growth by opening its 53rd store. OGrady (2008, p. 14) identified that this great success has been the result of effective strategic planning. Apple built a prototype store in one of its warehouse near the Apple campus to test the concept and possibilities and it arranged a combination of photos, videos, music and kids. By October 2007, it announced completion of 200 retail-stores throughout USA and other five countries. The Fifth Avenue location in New York was able to attract more than 50,000 customers per week. Apples store sales has become the top in the industry, with an average earning of $4032 per its square foot (OGrady 2008, p. 14). Twice (October, 2008, p. 28) reported that, TWICE was awarding Apples retail-stores the Award of Excellence in Retailing in the Best Vendor Retailer category in 2008. It opined that Apples retail stores, from just one in 2001 to reach 200 by 2008 is an excellent and rather a very unique success in retailing history itself. Twice (2008) found that Apple has been providing consumers a hands-on way to experience its products which are displayed in a variety of specific-categorized areas that encouraged customers to test and play with Apples products. These stores have also carried third-partys accessories and software titles that are compatible with Apple products. Twices (2008) observations about Apples stores designs, customer attraction, revenue-generating capacity and customer feedback have led it decide to give its award to Apples stores. As Twice (2008) observed, The Genius bar facilitated in Apples retail stores and moreover its sales growth of 40.5% in 2007 from the sales of 200 6 have been some other very significant factors that are highly impressive about Apples stores. Most amazingly, Apple stores have won Twices Excellence in Retailing Award four times from 2006 to 2010. Olenick (2010, p. 30) reported that Apple continued to pipe up TWICE retail awards as Apple took home the Best Vendor Retailer trophy, which was the fourth time it gained since 2006. As Olenick (2010) opined, Apple was able to take this award home due to its ongoing ability to operate unique destination stores and because of its merchandising excellence, store designs, customer service and retail innovation etc (p. 30). Apples retail-store design Apple always thrived on innovation. When it comes to its products, unique design created the brand Apple. When it comes to its retail-stores, design played pivotal roles in its success, even when many large-manufacturers own retail stores created failure-stories. For no doubt, Apples innovative store design has been one of the very powerful tool it strategically used to make its retail-stores winning. As Davis (2009a, p. 340) evaluated, Apple-owned retail stores have been designed and facilitated in a way that it has become a cultural phenomenon, with their bright lighting, clean layout, easy access to products and almost museum-like zeal for captivating its products-displays. Customers are automatically encouraged to play with its products and all of its stores have arranged an in-store Genius Bar which offers customers a place to ask questions and get answers for their doubts and troubleshoots. Jones, Comfort and Clarke-Hill (2009, p. 243) found that Apples stores, for instance one of its store opened in 2004 on Londons Regent Street, offer a variety of programs for customers. the 24,000 square feet store offers free basic getting started workshops, including showing customers how to set up a new Mac, connecting to the internet, sending e-mails, downloading or uploading photos and transferring music and television shows to an iPod etc. Apple stores have facilitated a Personal Shopping program which the company claims as new way to shop which is intended to give customers attention and allow them to take all the time they need to test drive the products they are interested in. As Danziger (2006, p. 12) noted, Apples retail-stores are clearly revolutionary in todays increasingly cluttered retailing environment and its very specific layout is the key to a unique shopping experience. the sparkling contemporary design showcases each computer and piece of peripheral devices, with minimum of products on displays. Customers are always welcome to get hands-on with computer machines, check their e-mail, use networking, and make test drive of the computer machines. This very different store design and layout is intended to guide the intellectual and emotional experience of the customers through the store (Danziger 2006, p. 12). Apple consistently listens to its network and customers at large. One of the very significant point in its store is Genius Bar, a tech-support station, which answers customers questions and deal with their troubleshooting and thus serves as Apples commitment to superior customer service. Superior customer service comes to life in the form of problem solving and helping build bigger loyalists out of Apples customer base (Davis, 2009b, p. 98). There are many strategic elements that the company planed carefully about the effectiveness of its retail store in any new location and carefully considered how each floor space can be converted in to long-term profitability. Floor (2006, p. 206) stressed that Apple opened its stores only when it expected them to be profitable within a short period of time itself. As Apple believed, using a computer is as simple as buying one would be. The store layout was so simple and logical and its design and fixtures are kept as simple as possible. Apples stores were white box with a lot of lighting, being equipped with materials like stone, metal, glass, transparent synthetic and beech-wood. Large pictures and glasses are used to differentiate departments within its stores. As the image above illustrates, Apple has designed its store in a way it can maximize net profit per square foot of the available space. Customers enter or exit the store from cashwrap area and all varieties of Mac and iPods are located in the